Freightliner Trucks Australia revs up with new 'Truckin' Around' series via Akkomplice
Freightliner Trucks Australia has taken a bold approach with its latest branded content series: Truckin’ Around, developed with Akkomplice. To gain traction with a tough-to-influence audience for a product that costs hundreds of thousands of dollars, the client and agency created a Top Gear-st
Source: campaignbrief.com