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Taking The Leap: From Brand Marketer To Advertising Agency

Published: August 6, 2023

Will Koukouras, national director of Publicis Sport & Entertainment, explains why moving from client-side to agency has given him a distinct advantage in his new role and made him a "client whisperer" of sorts.

Source: bandt.com.au

Consumers Want Brands To Pave The Way

Published: July 4, 2023

The Trendspotter 23’ Forum highlighted that even during a recession, consumers are choosing to invest in brands that ushered in social change.

Source: bandt.com.au