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Willsow celebrates after Dragon snaps up stake Jo Francis Friday, May 21, 2021 The Willsow books team emerged triumphant from the Dragons’ Den after securing their pick of THREE offers of investment. Willday (left) and Coulthurst face up to the dragons for their pitch Print entrepreneur Tom Willday and his business partner James Coulthurst appeared on the BBC1 show broadcast yesterday evening (20 May).  After a grilling from the assembled dragons, which included Touker Suleyman describing the firm as “uninvestable”, the duo also received a lot of con...

Willsow books are completely biodegradable Tom Willday, managing director of Willday Printers in Leicester, is set to appear on the BBC show tomorrow evening (20 May) alongside his business partner James Coulthurst.  The duo will be pitching for a £20,000 investment to help expand their Willsow business, which makes children’s books made from plantable seeded paper.  The books aim to engage children through the story, and subsequently with planting and growing things using the book's pages.  Dragons’ Den airs at 8pm on BBC1, on Thursday 20 May.  Willday Printers, originally Alfred W...