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Elon Musk's X to launch premium subscriptions soon, Marketing & Advertising News, ET BrandEquity - Vimarsana News

Elon Musk's X to launch premium subscriptions soon, Marketing & Advertising News, ET BrandEquity

Musk, who took over the platform in October 2022, has been trying to boost revenue by charging users and by wooing back advertisers, who stopped buying ads after Musk fired most employees and disbanded content moderation teams.

X to charge $1 a year for posting content. 'Death of Twitter,' say users - Vimarsana News

X to charge $1 a year for posting content. 'Death of Twitter,' say users

X (formerly Twitter) will start charging new users in New Zealand and the Philippines a subscription fee of $1 for posting tweets or interacting with other posts.

X subscription fee: To combat bots and spammers, Elon Musk's X to charge new users in two countries $1 in pilot - Vimarsana News

X subscription fee: To combat bots and spammers, Elon Musk's X to charge new users in two countries $1 in pilot

The programme is being rolled out for new users in New Zealand and the Philippines.