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GCC travellers recorded 128,745 overnight stays in Germany during the first two months of 2024, with new direct services from the region's cities, and upcoming events like the Euro 2024 football, set to boost travel figures.
The German National Tourist Office (GNTO), along with 15 co-exhibitors representing cities, airports, and hotels, showcased innovative marketing strategies focused on sustainability in the tourism sector, at Arabian Travel Market (ATM) in Dubai.
Discover how Germany's appeal to GCC travelers has grown, with a 15% increase in overnight stays in 2023 and plans to capitalize on Euro 2024.
GCC travellers spent a total of 1.3 million room nights in Germany last year, up 15% when compared to the 1.12 million overnight stays recorded in 2022, according to data released by German tourism board. GCC guests also generated €2.1 billion in 2022.
The annual Discover Europe Travel Summit returns to Dubai next week, offering an immersive experience into the enchanting landscapes and diverse cultures of Austria, Germany and Switzerland.