EV-makers embrace online sales, fixed prices for growth--China Economic Net
Big change is upon the auto industry: Electric cars signify not only new ways of moving people but novel methods of selling mobility solutions. SAIC Volkswagen, the German carmaker's joint venture in China, is selling its first model built on its dedicated electric car platform at a fixed price online. This marks a departure from conventional auto sales. Car buyers can order vehicles themselves or via authorized dealers, who will receive a commission for arranging test drives and vehicle sales, but do not need to maintain any inventory. Yang Siyao, a senior executive at SAIC Volks...