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During the annual YouTube Brandcast event yesterday, the Google-owned company said that instead of seeing two 15-second ads consecutively, TV viewers will see a single 30-second ad....
YouTube has announced that it's going to ramp up adverts in two new ways soon – is it time to switch to YouTube Premium?
YouTube has announced during its Brandcast event for advertisers that it's bringing 30-second unskippable ads to connected TVs..
Google-owned YouTube said that the reason it has decided on the 30-second ad is because longer form creative offers richer storytelling.
YouTube, during its Brandcast 2023 event, announced the introduction of 30-second non-skippable ads on YouTube Select for CTV.