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Perspective - Steering the future of game advertising into 2024

As we approach 2024, we re navigating a landscape rich in challenges and opportunities. ....

Yun Yip ,

PHOTOS - IAB's Melbourne AdOps Summit

Product, programmatic, operational and people perspectives. ....

Renee Stopps , Caitlin Huskins , Daniel Walsh , Abdul Yacin , Rakib Hasan , Michael Wretham Brown , Maija Gwynn , Renee Murray , Yun Yip , Alba Marco , Sasha Smith , Adam Oneill , Gai Le Roy , Daniella Kenney , Luke Smith , Scott Thomson , Charles Dangibeaud , Kali Guillas , Jonas Jaanimagi , Rupert Walsh , Index Exchange , Exciting Technology , Melbourne Digital Adops , Exciting Technology , Adamo Neill , Trade Desk ,

In-Game Ads Increasingly Popular For Performance Despite Ongoing Brand Safety Concerns

In game ads are increasingly popular but brand safety concerns persist among marketers. ....

Caitlin Huskins , Sasha Smith , Jemma Barnes , Yun Yip , Jonas Jaanimagi , Raelene Knowles , Interactive Games Entertainment Association , Interactive Advertising Bureau , Game Advertising State , Interactive Games , Entertainment Association , New Balance ,

Gametech needs to address longstanding advertiser concerns to succeed, says iion CCO

Gametech needs to address longstanding advertiser concerns to succeed, says iion CCO
mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.

New Zealand , Yun Yip , Sanjaya Molligoda , Scroll Media ,

iion appoints Yun Yip to lead commercial strategy

Overseeing the operations of the company and leading iion’s marketing function. ....

Sanjaya Molligoda , Giuseppe Martoriello , Yun Yip ,