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Mahesh Bhupathi's D2C Brand Scentials Raises $6 Mn From TIW PE


Scentials has developed co-branded products with celebrities such as Virat Kohli, Lara Dutta and Salman Khan
The company had bagged $3.6 Mn in a funding round led by Unilever’s VC fund Unilever Ventures in 2019
The D2C beauty startup was founded by Mahesh Bhupathi and Jinesh Mehta in 2017
Mahesh Bhupathi’s D2C beauty and wellness brand Scentials has raised close to $6 Mn funding from domestic private equity firm TIW Private Equity (TIW PE). Founded by Bhupathi and Jinesh Mehta, Scentials Beauty Care and Wellness develops its own line of beauty & wellness products, as well as co-branded products with celebrities such as Virat Kohli, Lara Dutta and Salman Khan. ....

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