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Top News In ஏழர தொழில்நுட்பங்கள் Today - Breaking & Trending Today

Housing.com to invest Rs 40 cr in next 15 months on advertisement


News Corp-backed realty portal Housing.com on Friday said it will invest around Rs 40 crore over the next 15 months on advertising campaign.
In a statement, Housing.comsaid it has launched new TV and digital advertising campaign, starring bollywood actors Manoj Bajpayee and Rajkummar Rao.
To be promoted across TV and digital media, the campaign will run for the next 15 months and it will involve a total expense of nearly Rs 40 crore across varied platforms, it said.
Dhruv Agarwala, Group Chief Executive Officer, Housing.com, Makaan.com and PropTiger.com saidthe adoption of technology in real estate, especially with the challenges posed by the pandemic, has made the process of finding homes for buying or renting much simpler. ....

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Budget 2021: Startups want a booster shot to ease COVID-19 pain


Growth impetus
3one4 Capital Founding Partner
Siddarth Pai, it is imperative the Budget addresses the core issues of the startup ecosystem and provides a conducive environment for growth.
The primary challenges for the ecosystem are taxation, ease of doing business and fund inflow, both from domestic and overseas sources.
“India has more than
63 million MSMEs (micro, small and medium enterprises), which accounted for over 50 percent of exports in FY20 and there are over 40,000 DPIIT (Department for Promotion of Industry and Internal Trade)-registered startups,” says
Ankur Bansal, Co-founder and Director of debt fund BlackSoil Capital. “It is important for favourable regulatory changes to increase ease of doing business and attract investments into these companies.” ....

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2020 Ends On A Positive Note For Realty With Improvement In New Supply And Inventory Sales

According to a PropTiger report, sales numbers improved in Q4 but full-year numbers are 47 per cent less than 2019 ....

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Unsold housing stocks down 9pc in 2020 at 7.18 lakh units; builders may take 4yrs to exhaust


: Monday, January 11, 2021, 8:52 PM IST
Unsold housing stocks down 9pc in 2020 at 7.18 lakh units; builders may take 4yrs to exhaust
The housing brokerage firm, which is a part of News Corp and REA backed Elara Technologies, on Monday released its report Real Insight Q4 2020 , a quarterly analysis of India s eight prime residential markets.
Mumbai construction skyline
Unsold housing inventories fell 9 per cent across eight cities in 2020 at 7.18 lakh units on sharp decline in new launches, but builders will now take nearly four years to clear these stocks at current low sales velocity, according to PropTiger.
The housing brokerage firm, which is a part of News Corp and REA backed Elara Technologies, on Monday released its report Real Insight Q4 2020 , a quarterly analysis of India s eight prime residential markets. ....

Andhra Pradesh , West Bengal , Tamil Nadu , Dhruv Agarwala , Mani Rangarajan , News Corp , Elara Technologies , Mumbai Metropolitan Region , Housing Sector , Unsold Houses , ஆந்திரா பிரதேஷ் , மேற்கு பெங்கல் , தமிழ் நாடு , திருவ் அகர்வாலா , மணி ரங்கராஜன் , செய்தி கார்ப் , ஏழர தொழில்நுட்பங்கள் , மும்பை பெருநகர பகுதி , வீட்டுவசதி துறை ,

Print and outdoor will gain from new realty launches this year, says Snehil Gautam of Housing.com


Print, outdoor to gain from realty sector this year but digital will take lion s share, says Snehil Gautam of Housing.com
In a conversation with BestMediaInfo.com, Snehil Gautam, Head of Growth and Marketing, Housing.com, PropTiger.com and Makaan.com, shares his plan to run an aggressive branding plan for their real estate platforms
Snehil Gautam
Elara Technologies, the parent company of Housing.com, PropTiger.com and Makaan.com, will divide its media spend equally on digital and TV to drive more traffic to its platform, along with gaining more brand awareness. 
“We have two major objectives from the strategy point of view — brand awareness and acquiring heightened traffic for platform so that our sellers get their share of ROI. Our aim is to advertise where our core audience is,” said Snehil Gautam, Head of Growth and Marketing, Housing.com, PropTiger.com and Makaan.com.  ....

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