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MTV India mobilizes youth to aid India's fight against Covid | Indian Television Dot Com


Launches MTV No Fever Sale , a celebrity closet fundraiser with SaltScout & SEEDS
07 Jul, 2021 - 09:25 AM IST     |     By indiantelevision.com Team    
New Delhi: As the country continues to reel under the impact of the second Covid wave, the need for communities to come together towards helping each other has never been more imperative. As part of its latest MTV Cancel Covid initiative, youth entertainment brand, MTV on Tuesday launched a celebrity closet fundraiser in association with e-commerce platform SaltScout that supports fundraising for social causes.
The proceeds from – ‘MTV No Fever Sale’ conducted through Dolce Vee, a platform that conducts charity sales of preloved fashion, will be donated to Sustainable Environment and Ecological Development Society (SEEDS), a non-profit organization that specializes in building community resilience against disasters. ....

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