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Free Press Journal cracked the entry barrier created by The Times of India, says Abhishek Karnani

Free Press Journal cracked the entry barrier created by The Times of India, says Abhishek Karnani
In an exclusive interview to BestMediaInfo.com, Abhishek Karnani, Director of the newspaper, shares how they improved their readership, brought circulation back to pre-pandemic times and doubled their cover price. He is optimistic that their revenue will return to normal by April 2021
Abhishek Karnani
At a time when many newspapers are closing down, laying off people or cutting salaries across the country, Free Press Journal (FPJ), a Mumbai-based newspaper with editions in Madhya Pradesh as well, has been turning things around for themselves.
Though the pandemic has been cruel to the newspaper industry, FPJ has managed to tide through the rough times. ....

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Revolver Sydney/DDB Sydney, CHE Proximity Melbourne and Revolver Sydney/TBWA\Melbourne all score Grande Awards at AdFest 2020 – Campaign Brief

– Loong, Beijing : Tencent Foundation’s China Organ Donation ‘A Team of One’
– McCann Worldgroup, Tel Aviv: IKEA ‘ThisAbles’.
Adds Brett: “All the work we saw was really inspiring but I think the piece that really stood out to me was ‘The Restaurant of Mistaken Orders’ by TBWA\Hakuhodo. It had such a beautiful humanity to it, taking a topic normally kept behind closed doors and making it accessible with thoughtfulness, care and positivity.”
Regarding IKEA’s ‘ThisAbles’ by McCann Worldgroup, Tel Aviv, Hamidi adds: “I like how it took 3D printing technology, something that we’ve all come to think of as a bit of a gimmick, and used it in a meaningful way to make a difference.” ....

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Adfest 2020 Lotus Awards winners revealed!

Adfest 2020 Lotus Awards winners revealed!
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.

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