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April 05, 2021
CONSUMPTION of alternatives to animal protein is expected to surge in the new normal as more health-conscious consumers focus on boosting their immunity.
Al-Mahdi Jul-Ahmad, trade-industry development specialist at the Department of Trade and Industry-Export Marketing Bureau, cited a report from SalaamGateway which noted that the consumption of healthy and fresh food driving immunity versus processed food could be much higher.
Salaam Gateway is the world’s leading news and insights platform on the global Islamic economy.
Jul-Ahmad said plant-based meat alternatives have grown rapidly in the last two years as more consumers choose to reduce their meat consumption. ....

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