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Xiaomi fires up new PR agency partnership for HK market


Xiaomi fires up new PR agency partnership for HK market
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Xiaomi Hong Kong has handed Flare Communications Group a one year communications contract. The agency will provide strategic counsel, PR, social and influencer integrated services to amplify brand awareness, optimise visible presence among local and regional communities to build relatable and engaging content.
Building on Xiaomi’s reputation in technology and smart gadgets, Flare will continue to reinforce Xiaomi’s leadership role in the industry, as well as to enrich its lifestyle image in all round aspects.  Flare’s service will be effective on 15 July 2021 onwards. Xiaomi is an internet company with smartphones and smart hardware connected by an Internet of Things (IoT) platform at its core. With an equal emphasis on innovation and quality, Xiaomi pursues high-quality user experience and operational efficiency. ....

Hong Kong , Xiaomi Hong Kong , Kenya Hara , Asia Communications , Musashino Art University , Communications Group , Nippon Design Center , Flare Communications Group , Across Asia Communications , ஹாங் காங் , கிஷியாொமி ஹாங் காங் , கேந்ய ஹரா , ஆசியா தகவல்தொடர்புகள் , முசாஷினோ கலை பல்கலைக்கழகம் , தகவல்தொடர்புகள் குழு , நிப்பான் வடிவமைப்பு மையம் ,

MAD tops Jiaxing Civic Center within continuous undulating roof


Architecture studio MAD has designed a three-venue civic centre in the city of Jiaxing, China, that will be topped with a continuous roof that has the form of a tarpaulin being blown in the wind, according to the studio.
Located near the canals of the historic South Lake and alongside the city s largest park, the Jiaxing Civic Center will contain three buildings organised around a 6,000-square-metre lawn.
Top: the Jiaxing Civic Centre was designed by MAD. Above: the building will have an undulating roof
A civic centre, first and foremost, must be a place that attracts people; a place where children, youth, seniors, and families are willing to come together on a daily and weekly basis, said MAD founder Ma Yansong. ....

Chen Hao , Yangtze River , China General , Alessandro Fisalli , Manchi Yeung , Punnin Sukkasem , Guo Xuan , Sun Feifei , Claudia Hertrich , Zhang Xiaomei , Chen Hsiang Chao , Liu Huiying , Yosuke Hayano , Fu Xiaoyi , Chen Nianhai , Edgar Navarrete , Deng Wei , Li Yingzhou , Fu Changrui , Li Cunhao , Ma Yansong , Zhang Yaohui , Thoufeeq Ahmed , Lighting Industry Group , High Landscape Design Consulting Co , Technology Museum ,

Xiaomi unveils slightly modified new logo


Xiaomi unveils slightly modified new logo
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Despite claiming that it is a corporate redesign, the old logo looks quite similar to the new one.
Leading technology company Xiaomi has announced a refreshed ( new ) corporate visual identity, which supposedly fuses oriental philosophy with the design concept of Alive . According to a post on the company s site, the new branding aims to strengthen Xiaomi’s foothold in the premium market, while raising brand awareness with its audiences through its new dynamic logo.
New year. New look. New us.
Xiaomi’s brand new logo was designed by Kenya Hara, a world-renowned designer, professor at Musashino Art University, and the president of the Nippon Design Center (NDC). ....

Kenya Hara , Musashino Art University , Nippon Design Center , கேந்ய ஹரா , முசாஷினோ கலை பல்கலைக்கழகம் , நிப்பான் வடிவமைப்பு மையம் ,