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Top Asian OTT leaders explored the potential of OTT in supporting businesses and enterprises in t...

Top Asian OTT leaders explored the potential of OTT in supporting businesses and enterprises in t...
briefingwire.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from briefingwire.com Daily Mail and Mail on Sunday newspapers.

Sunil Gupta , Shabir Momin , Ashwin Rao , Zubin Jimmy Dubash , Ajeng Parameswari , Marka Aitken , Greg Armshaw , Marc Mulgrum , Anna Ysabelf Driz , Paolo Cuttorelli , Brand Solutions , Limelight Networks , Technology At Sinclair Broadcast Group , Yotta Infrastructure , Andreas Von Maltzahn , Advertising Sales , Siddhartha Roy , Hungama Digital Media , Digital Business , User Experience , Advanced Analytics , Content Customization Powered , Advanced Technology , Sinclair Broadcast Group , User Profiling , Data Powered Media ,

Top Asian OTT leaders explored the potential of OTT in supporting businesses and enterprises in the Asian market

Top Asian OTT leaders explored the potential of OTT in supporting businesses and enterprises in the Asian market
The Asian edition of #TresconOTT digitally converged some of the prominent speakers in the OTT industry to discuss the latest strategies and tech trends to power Asia with OTT services and devices.
Vietnam, Jun 29, 2021 - (ACN Newswire) - The inaugural edition of World OTT Show - Asia gathered business leaders across industry sectors from ASIA such as technology experts and leading technology solution providers, to discuss macro issues, strategies and challenges in the burgeoning OTT space.
An image from World OTT Show - Asia; panel discussion streamed live on 17 June 2021 ....

Republic Of , Anna Ysabelf , Sunil Gupta , Shabir Momin , Mithun Shetty , Ashwin Rao , Zubin Jimmy Dubash , Ajeng Parameswari , Marka Aitken , Monithm Shetty , Greg Armshaw , Marc Mulgrum , Shashank Singh , Anna Ysabelf Driz , Paolo Cuttorelli , Brand Solutions , Brand Solutions At Wetv , Limelight Networks , Technology At Sinclair Broadcast Group , Asia Corporate News Network , Stop Asian , Yotta Infrastructure , Andreas Von Maltzahn , Advertising Sales , Siddhartha Roy , Hungama Digital Media ,

Digital advertising: Google won't track users after cookie phase-out: What's the new approach the tech giant is considering?

Updated Mar 04, 2021 | 13:31 IST
While third-party cookies would track individual user behaviour, the FLoC methodology is premised on clustering groups of users together based on particular behavioural variables.
Representational image. | Photo Credit: iStock Images
Key Highlights
The new approach Google is taking towards user-targeting and ad-serving is likely to have huge implications for the digital advertising industry
The technology, presumably, avoids the privacy creep that third-party cookies have long been criticised for
According to the company, latest tests of FloC have already yielded positive results that advertisers can be encouraged by
Google, on Wednesday, sought to reinforce a message to advertisers and users alike, that once the age of the third-party tracking cookie comes to an end, “it will not build alternate identifiers to track individuals as they browse across the web.” ....

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