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Flipkart, Myntra partner with Marie Claire for cosmetics, hair appliances launch

Mumbai Homegrown e-commerce marketplace Flipkart along with the group’s fashion, beauty & lifestyle major Myntra on Thursday announced a partnership with Marie Claire, a global lifestyle and fashion brand, to bring the latter’s range of cosmetics and hair-styling appliances to India. With this launch, Marie Claire, known for salons, magazines, ready-to-wear, and accessories ....

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Myntra's 'Taavi' witnesses 2.5x growth during pandemic


Myntra’s ‘Taavi witnesses 2.5x growth during pandemic
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Last Updated: Jun 10, 2021, 02:53 PM IST
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The increase in customer demand for comfort wear, led us to diversify our offerings and launch the loungewear vertical, said Manohar Kamath, Chief of Myntra Fashion Brands, said.
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Myntra’s art and handicrafts brand, ‘Taavi’, witnessed 2.5 times growth during the pandemic since its inception, the company said. The Bangalore based firm, which works with over 10,000 artisans is likely to associate with 5000 more artisans this year.
The increase in customer demand for comfort wear, led us to diversify our offerings and launch the loungewear vertical, said Manohar Kamath, Chief of Myntra Fashion Brands, said. ....

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