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Eurobodalla celebrates strong visitor growth in latest tourism campaign via JIMJAM Ideas


May 24 2021, 9:00 am | BY Ricki Green | 4 Comments
After devastating drought, the most damaging fires in Australia’s history and finally COVID-19, Eurobodalla has sprung back stronger and more stunningly beautiful than ever. The aim now is to share this news and reestablish the region as one of the most naturally diverse destinations with offerings all year round.
 
The first launch of the ‘All Kinds of Natural’ campaign saw extraordinary results considering the tumultuous times. During the 2020/21 summer period, the shire’s total visitor spending of $132 million (270m tot), nearly doubled the previous year of $72 million.
Council’s manager of tourism and events Tim Booth said it bode well for local businesses: “We’re also seeing strong growth with accommodation bookings through March and April, so we are looking forward to seeing this data in the coming months.” ....

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