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Sebamed to continue airing ads featuring Lux, Pears and Dove with tweaks

The ad featuring Dove will continue with no change, and the ones with Lux, Pears and Santoor will continue after removing the segment relating to detergent bar. ....

Bombay High Court , Bombay High , Honourable Judge , குண்டு உயர் நீதிமன்றம் , குண்டு உயர் , க .ரவமான நீதிபதி ,

Sebamed gets relief in ad row with HUL - The Hindu BusinessLine

Sebamed gets relief in ad row with HUL
January 20, 2021
The company had taken a dig at HUL’s soap brands
German personal care company Sebamed on Tuesday got some relief in its ad row with HUL.
Stating that its its claims are backed by robust scientific research, the company said it welcomed the decision rendered by the Bombay High Court that Sebamed is permitted to air its advertisement titled “
Doodh Jaise Safed Soap Ka Sach” for its cleansing bar, in its current form. In the ad, Sebamed cleansing bar is compared with HUL’s Dove.
At the same time, the court said the company should modify its other two advertisements in which its compares its cleansing bar with brands Lux and Pears, by dropping the reference to Rin detergent or any other detergent soap or washing detergent. ....

Doodh Jaise Safed , Bombay High Court , Sebamed Cleansing Bar , Honourable Judge , Sebamed Ad Hul , குண்டு உயர் நீதிமன்றம் , சேபபமேட் சுத்திகரிப்பு மதுக்கூடம் , க .ரவமான நீதிபதி , சேபபமேட் விளம்பரம் ஹல் ,

After Attacking HUL's Brands, Sebamed Now Tweaks Ads And Offers Free PH Test Kits

After Attacking HUL's Brands, Sebamed Now Tweaks Ads And Offers Free PH Test Kits
moneycontrol.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from moneycontrol.com Daily Mail and Mail on Sunday newspapers.

India General , Bombay High Court , Legal Corporate Affairs Dev Bajpai , Hindustan Unilever , Sebamed India , Corporate Affairs , Dev Bajpai , Pears Santoor , Ph Testing , இந்தியா ஜநரல் , குண்டு உயர் நீதிமன்றம் , சட்டப்பூர்வமானது பெருநிறுவன வாழ்க்கைத்தொழில்கள் தேவ் பாஜ்பாய் , ஹிந்துஸ்தான் யூனிலீவர் , சேபபமேட் இந்தியா , பெருநிறுவன வாழ்க்கைத்தொழில்கள் , தேவ் பாஜ்பாய் , பேரிக்காய் சாந்தூர் , பீயெச் சோதனை ,

Sebamed's secret celebrities are pH, litmus paper and NABL

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As Sebamed and HUL have it out in court, over the formerâs recent ads, we deconstruct the jargon this battle is hinged on.
On January 10, 2021, German skincare brand Sebamed made a splash with a series of ads that compared its soap with existing brands like Lux, Dove and Pears, to illustrate its claim to a better pH.
There ensued a legal drama between Sebamed and Hindustan Unilever, parent of aforementioned soap brands. Weâre yet to hear the last of this battle.
In the meanwhile, letâs pause and look at the line in tiny font that punctuates most of Sebamedâs controversial ads: âCreative visualization of reports based on tests conducted by an independent lab, accredited by NABLâ. ....

India General , German Lab , Centre For Science , Quality Council Of India , Federation Of Indian Chambers Commerce , Confederation Of Indian Industry , National Accreditation Board For Testing , Hindustan Unilever , National Accreditation Board , Quality Council , Indian Industry , Indian Chambers , Associated Chambers , Ph Balance , What Is Best Soap For Sensitive Skin , Controversial Ads , Soap Wars , Is It Safe To Use Soap On Face , Ashwini Gangal , Soap Marketing , Soap Brand , What Is Sebamed , Is Honey Pure , Is It Safe To Eat Honey , Lab Test For Soap , Ph Balanced Skin ,

By rubbing HUL the wrong way, has Sebamed been smart or stupid?

By rubbing HUL the wrong way, has Sebamed been smart or stupid?
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In just a few days, Sebamed, thanks to its ads, got written about by countless news outlets. That s great PR. But is it worth the legal backlash?
German skincare company Sebamed has seen more press coverage in the last four days than most brands tend to see in a few months, or even a quarter.
All thanks to its campaign, courtesy creative agency The Womb. In the campaign, Sebamed names (targets) leading soap brands, from Hindustan Unilever (Lux, Dove, Pears) to Wiproâs Santoor. Sebamed claims that it has a lower pH level than the mentioned soap brands and, therefore, it is a better choice for those with sensitive skin. ....

India General , Lk Saatchi , Nisha Sampath , Kartik Smetacek , Prakhar Deogirikar , Jasravee Chandra , Bombay High Court , Hindustan Unilever , Sebamed India , Master Sun , Litmus Test , இந்தியா ஜநரல் , எல்.கே. ஸாசி , நிஷா சம்பத் , குண்டு உயர் நீதிமன்றம் , ஹிந்துஸ்தான் யூனிலீவர் , சேபபமேட் இந்தியா , குரு சூரியன் , லிட்மஸ் சோதனை ,