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The Clubhouse Effect: Whatâs in it for brands? Share Via: Can the âsocial audioâ wave be scaled? Brand marketers, media buyers and digital agency executives weigh in. If 2020 was the year for audio and voice, 2021 is about âsocial audioâ, thanks to the popularity of Clubhouse, especially among entrepreneurs, investors and tech aficionados, globally. Clubhouse, a year-old invite-only audio chat app, that hit the 10 million active users mark this February, is valued at $4 billion. Recent high-profile guest appearances of Teslaâs Elon Musk and Facebookâs Mark Zuckerberg amplified its popularity. Clubhouse has raised $110 million till date. Essentially, on Clubhouse, users can listen in on interviews and interactions between people; topics vary - from tech, food and politics to mental health and films, among others. The virtual conversation rooms resemble conference calls; when conversation ends, the room is closed. ....
IT Rules 2021: How live streaming content on social media will be impacted medianama.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from medianama.com Daily Mail and Mail on Sunday newspapers.
Desi app Leher rides Clubhouse wave Top Searches Desi app Leher rides Clubhouse wave Sindhu Hariharan / TNN / Updated: Feb 13, 2021, 11:52 IST FacebookTwitterLinkedinEMail (Representative image) CHENNAI: Indian alternatives to social networks are now ready to breach the next frontier of audio/video discussion platforms. Filling the void of in-person interactions in the post-Covid world, US-based drop-in audio chat app Clubhouse has taken Silicon Valley by storm, and there’s a stampede among members of the Indian startup and business community to secure entry for the invite-only iOS app. Clubhouse’s popularity here has thrown the spotlight on the Made-in-India live discussions app Leher. Available on both iOS and Android, Leher supports audio and video, and says its organic downloads are doubling every week and is now at around 1.5 lakh. The app has also seen a surge in interest from Indian and global entrepreneurs looking to back its growth as a fo ....