STRATFORD New business openings in Stratford are outpacing closures, marking a sign the Festival City s economy is beginning to rebound after being clobbered by the COVID-19 pandemic. The COVID-19 pandemic has caused many businesses to permanently close, including about 15 in Stratford since March 2020. When you hear something is closing, it is sad, said Rebecca Scott, general manager of the Stratford City Centre BIA. The impact has been great. Last year, the Stratford Festival season was cancelled – a summer-long event that usually draws thousands of tourists to the small town each day – dealing a major blow to many small businesses.
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With close to a record number of applications, this year’s 12 Destination Animation Project recipients were a worthy group.
“They were really excellent,” Destination Stratford executive director Zac Gribble said. “The resilience and creativity and tenacity of Stratford’s cultural expression is really a wonderful thing to observe with all these applications coming in such a difficult year.”
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Created six years ago, the project was established with investment from the Regional Tourism Organization (RT04), the Stratford City Centre BIA and Destination Stratford to enable and support feasible projects that are highly shareable and have high impact on the destination.