Avallen Spirits joins 1% for the Planet
Calvados producer Avallen Spirits has solidified its commitment to 'planet positivity' by becoming a member of charitable platform 1% for the Planet.
Created by Patagonia founder Yvon Chouinard, the plaform sees businesses commit to donating 1 per cent of their turnover to environmental non-profits. Companies already signed up include Rebel Kitchen, Cooper King Distillery, Warner's and Langley's.
In joining 1% for the Planet, Avallen has made a long-term commitment to protecting the world's wild bee populations - a cause that is close to its heart. Bees and other pollinators, which play a crucial part in global food chains, have seen a dramatic decline in numbers in the past century, due largely to the increased use of modern pesticides.