The winners get free car services.
But in this pandemic year the business, which also has stores in Raleigh and Durham and soon Apex, is switching things up.
The project is now called 12 Days of Kindness and will help fund local charities.
"I'm a real believer that small business has the ability to unite the community in ways that really no one else in the community can," said owner Marc Pons.
He decided to pivot because he wants more people to join the good deed effort. "This is meant to invite everyone to do a random act of kindness and lift up the community at a time when the community needs lifting up."