looking for indicators that things are finally turning around. and the holiday shopping season was supposed to be one of those indicators. >> and then the blizzard of 2010 came. so did retailers have a white christmas? or were they buried by it? here's chris bury. >> reporter: the blizzard slowed but could not stop the post-holiday retail ritual. in new york, the intrepid rode subways to ring the registers at queens mall. >> it was worth it, yeah, definitely. >> who doesn't love snow? >> as long as the credit card's swiping we're in business. >> reporter: nationwide, holiday sales are on track to be the strongest in three years. up 5.5% over 2009. >> you've got to assume when they dig out the next day or two, that post-christmas demand will return. >> reporter: the blizzard spared the middle of the country so here at woodfield mall outside chicago, among 10,288 parking spaces, you couldn't find an empty one. what's bringing those crowds to malls like this? >> bought myself stuff i didn't get for christmas. >> reporter: mall manager mark stritch found personal
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