>> i'd say manchester and concord probably overlap the most within 20 25 minutes, a lot of people manchester work in concord and vice versa so do get customers coming to both stores. >> she's focused on her store, grateful that customers have embraced her brand in multiple locations. >> it's almost surreal when people say oh runner's alley, everybody knows runner's alley. it just seems like wow, really. i never thought we would grow to be kind of new hampshire's place to shop for running gear but it's just kind of happened. people have supported us and fun. >> now that we've seen some examples of how people have run multiple businesses simultaneously let's dig in a little more to better? under stand what you need to consider if you're thinking about doing the same. we have the founder of retrofitness fierce nutritionals author of "just make money."