Is Baozun's Risky Leap Into Brand Management Starting To Pay Off? - Alibaba Gr Holding (NYSE:BABA), Baozun (NASDAQ:BZUN)

Key Takeaways: Baozun’s revenues rose 5% last year following its acquisition of Gap China, which represented 14% of total annual sales Product sales from the company’s older e-commerce business fell by 21% last year, while e-commerce services revenue also slumped by 5% By Edith Terry

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