Maserati MC20 makes regional debut in UAE
DUBAI, January 26, 2021
The Maserati MC20, the brand’s new super sports car, made its regional debut in the UAE with Al Tayer Motors becoming the first regional dealer to launch the car.
After a roadshow in over 20 countries in Europe, the car is making its first appearance in the Middle East and Africa region.
The MC20 private preview in the UAE was held at The Lodge, an all-inclusive space hidden in the shadows of the city of Dubai, where 300 VIPs, guests and media enjoyed exclusive private viewing sessions over two days.
Domenico La Marte, General Manager, Maserati Middle East and Africa, said: ‘We are proud to launch the MC20 and Fuoriserie Program in the UAE, as part of the roadshow in the Middle East and Africa. With the MC20, we inaugurate a new era in the only way we know: with audacity, energy and always focusing on our goal to deliver one of the most exclusive experiences to our clients."