In the dynamic world of the hospitality industry, the key to sustainable success lies in effective financial management. One powerful approach that has been gaining momentum is “Zero-Based Budgeting” (ZBB). For years, this method has revolutionized how hotels allocate resources, promoting efficiency, agility, and smart decision-making. It has gained even more popularity due to the unforeseen circumstances caused by the COVID-19 pandemic. In this blog, we’ll dive into the concept of Zero-Based Budgeting and how it can reshape the financial landscape of hotels.