Publisher of Vogue partners up with Vidy to create NFT platform
Listen to article
Press Release
8 April 2021, Singapore – Media Publishares, publishers of Vogue, Esquire, Robb Report and Buro in Singapore is announcing a partnership with Vidy to launch and develop an NFT platform catering to the fashion, arts and music industry.
Founded by Singaporean tech-entrepreneur Matthew Lim and Harvard University alumni Patrick Colangelo, Vidy is a blockchain-powered digital advertising tool that rewards viewers with its native cryptocurrency, VidyCoin. Having implemented Vidy’s technology across Media Publishares’ titles, the partnership between the two companies has grown organically, given their shared “digital first” approach and innovative thinking.