Ready for some weirdo art and a Samsung story? Of course you are
Samsung is partnering with British auction (power)house Sotheby’s after someone over in London realized they’re a few TVs short for their upcoming exhibit. Also, just of the brand value at play. And the occasion? Called
Natively Digital: A Curated NFT Sale, this has got to be one of the weirdest-looking art portfolios in the history of bizarre art. And it’s art, so it’s weird by definition.
Samsung never could resist the showbiz allure, and to be frank, tie-ups such as the one announced today certainly make for one heck of a PR piece. Oh, the story, right, here it goes: Samsung’s doing its part at the ongoing digital auction by – lending some TVs, duh.