Students will now compete for a national American Advertising award
RIT students Bianca Ranciato, top left; Jordan Hundelt, top right; and Julia Abbonizio bottom, won gold at the Rochester ADDY awards for their advertising campaign for Hello personal hygiene products. The student team will now compete for a national award in June.
The American Advertising Awards, or ADDY awards, honor the best in local advertising and cultivate the highest creative standards in the industry. Three fourth-year advertising photography majors—Jordan Hundelt from Seattle, Julia Abbonizio from Downingtown, Pa., and Bianca Ranciato from Wallingford, Conn.—won gold in the Cross Platform Integrated Campaigns category at the 2021 Rochester ADDY awards, and the team received a scholarship for Best Student Work. In June, the students will compete for a national ADDY award.