Why it is the way it is. The t. R. U. Is this is a big news moment. In some ways the real start of the election cycle. Did you see snl, Kate Mckennon back as hillary warming up for today. Want to do some vocal warmups and then well get started. Okay. Love to. Hillary is a granny with a twinkle in her eye. Hillary is a granny and she makes an apple pie. First female president , first female president , me me me me me me me. Not the last time well see that character. Hillary for americans, thats what the campaign is being called. It is a Campaign Like no other. Thats because clinton is a candidate like no other in american history. Weve been here before and yet we havent. Her rivals know it. They arent waiting for her to actually announcement this is an Interesting Press strategy. We saw Mike Huckabee and rand paul. This is from jeb bush coming pretty close to saying hes going to run, too. In the coming weeks and months i look forward to an exchange of ideas and substantive proposals. I believe every american deserves a right to rise and the opportunity to achieve the American Dream and abroad america should be respected by our allies and feared by our enemies. Thats why its critical we change the direction our country is heading. We must do better than the Obama ClintonForeign Policy that damaged relationships with our allies and emboldened our enemies. I know we can do better. And together we will. Bush not the only one trying to preempt clinton. Marco rubio reesed friday the launch of his campaign. Marco rubio standing by for an interview. The worlds worst kept secret live in washington. Brianna, youve been on the clinton beat for over a year kind of waiting for this day. Is it anticlimactic for you . Weve been traveling, iowa new hampshire, or other states a lot of times you have people ask, voters interested is she running . Of course shes running. Weve known this for month. Its not anticlimactic in one was kay we dont know how shes going to perform. We looked at her book tour, saw her on the stump campaigning for other candidates in the Midterm Election cycle and you got a sense of her getting back into things politically and really flecking some muscle. Remember the book tour she stumbled on a lot of interviews. Theres a question of how shes going to perform and a lot of pressure on her to do well. If she does stumble at some point, especially coming on the heels of this email controversy, i think that is going to capture a lot of attention. Anti anticlimactic yes, because we knew she was running. But its still very important to see what is her message going to be and how is she going to perform. We heard expectations game under way. Seeing all these rivals weigh in it indicates with they all know what we know she is the frontrunner for the democratic nomination. Thats exactly right. Shes the frontrunner. Youre seeing a different kind of campaign playing out than you have before. Youve got republicans taking aim at Hillary Clinton arguably more than they are taking aim at each other in this very crowded field. Hillary clinton is sort of in it alone. There are some other democrats who are toying with the idea of running, Martin Omalley a lot of folks look at Vice President biden, they are unsure whether he will throw his hat into the ring sanders, chaffee, jim webb. The interesting thing about these democrats they arent taking sharp aim at Hillary Clinton. Thats when something tells you they are in it to take on a frontrunner and we havent seen that yet. We do see with the Clinton Campaign emerging campaign a lot of press aides, a lot of people reporters know well. This is a sign of homefully stropg strong with the press corps and not nastiness in the past. I didnt cover Hillary Clinton in 2008 but when you talk to reporters that did, they are down right traumatized about the relationship they went through, relationship between Clinton Campaign and reporters, you could say, was com bassive. That might be an understatement. There was a feeling on part of the Clinton Campaign there was favoritism with then senator obama. What youre seeing this time is a clear of the to be less combative. Youve got Communications Director a number of Senior Communications aides, the traveling press secretary. These are all people who have more collegial relationships with reporters. Thank you. Weve seen rand paul jeb bushs preannouncement, about to see clintons video. As i mentioned tomorrow marco rubios launch in california. Campaign aides say they like clintons timing. Join me rubios spokesperson. Thanks for being here. Thanks for having me. Lets be honest. You guys have been bigfooted, right . I dont know. I dont think you would have had me on tv if hillary wasnt making her big announce thentment this afternoon. In many ways most americans tuning into the 2016 race thinking who they might support in 2016 and we welcome that attention. My boss marco rubio will be making a big announcement in miami at 6 00 p. M. I think a lot of people will be tuning in to see what he has to say and we welcome that announcement we welcome that attention. An interesting point. Tomorrow might be old news, clintons announcement and onto rubio. Have you had reporter rl israeli v. P. . No. To the contrary we have more interest in the race. Well give Hillary Clinton this afternoon and tomorrow morning. Then tomorrow afternoon were going to turn the page and allow marco rubio to make his big announcement. Were going to talk about the future challenges in america in 21st century, offer new ideas how to make this a new american century. Lets peelle back the curtain a little bit. My sources tell me no decision about emerging campaign about any big first interview but weve seen rand paul and ted cruz give first interviews to sean hannity and to others. Have you a strategy in place, George Stephanopoulos then sean hannity afterwards. Tell me a little about how youre rolling out interviews here. This is assuming marco rubio is running for president. Lets go ahead and assume. Other candidates will have more money but hell have the best message in the race assuming he does announce hes running tomorrow. Hes going to have the best message in the race. Hes going to offer new ideas for new challenges facing us in 2016. Were facing very different challenges than we were. He has new ideas how to solve them. He wants to talk about them with as many people as possible. Were going to be interviews but over the course of the campaign assuming he moves forward tomorrow afternoon. Well do as many interviews as we can. Yeah were talking to George Stephanopoulos for gma interview that will air tuesday morning. Hes talking to sean hannity, talking to npr on tuesday. Were going to talk to as many media as we can over the course of the week and months to come. Why hannity . We see ted cruz and rand paul give first interviews to hannity. What makes him unique especially within fox news . Why . I cant speak to why other candidates might have spoken to him. Marco and sean have had a Good Relationship going back to when marco first ran for senate five years ago. Hes always given us an opportunity to come on and talk about the issues of the day. Hes going to have a prime time special from 10 00 to 11 00 p. M. On fox news tomorrow night. We certainly want to take advantage of that and talk to his audience about the real ideas that marco rubio is going to be proposing. Very valuable real estate. Alex thanks for being here this morning. Thanks for the opportunity. Talk more about the press strategy clinton, rubio and others with two insiders s. E. Cup and chris. The author of vast conspiracy memo. Let me start with you, chris. Fundamentally is hillary treated differently by the press than any other candidate . If so why . Is it deserved . She is different in a sense shes a candidate in full famous and wellknown. In that lies a real competitive advantage, given the amount of press attention she can get, the amount of real estate she can occupy. Her ability to give a big idea gives enormous opportunity to frame the election on her terms. Shes able to exercise ball control by leveraging enormous interest in her candidacy. By the way, when republicans fighting somewhere between extreme right and far right in their primary and she has a clear shot that competitive advantage could make or break the difference in a close election. The ability to define herself, define narrative of the campaign define opposition but really ultimately begin talking to the voters from day one on her terms about what they are interested in. Thats a huge competitive advantage for someone who can get the type of attention she in a primary where a clear shot to the nomination. What the campaign would say shes not been able to put out an affirmative message until today. What do you make of the fact jeb bush released the video today clearly trying to inject himself into the news cycle. I think youre going to be hard pressed to find any member of the media who thinks remote campaigning, whether remote announcement is a good idea. These barriers between the press and the candidate or the public and the candidate might be convenient for the campaign but i dont think they are a good idea for public service. I think the media and public should press these candidates more on making themselves more accessible. I understand it allows them to control the narrative a lot better but i dont think its good for campaigning or good for politics. Do you think she should give an interview right away or a series of interviews . Youre not the only person who said this web strategy does remove her from contact with the reporters or the public. Hillary clinton has had some problems with the press. She has contentious relationship with the press. I understand her reticent manner but she appears to be above questions, above scrutiny above reproach. Shes got to get down on the ground floor of this campaign. That means talking to the press. That means talking to the public. Im not sure this is the best way to kick off a campaign a remote video where no one gets to ask her any questions afterwards. Chris, what do you think . If i could just jump in shes doing exactly that. She is traveling to iowa where shes going to be Holding Events in small venues typical type of events you do in iowa where voters are going to have the ability to take the measure of the candidate looks her in the eye, ask her a question and shes going to hear from them. Thats exactly what she is doing. I think far different than what took place in 2008 i think shes approaching this race with real attitude and understanding she needs to roll up the sleeves and have the conversation. Over the last few days weve seen reports where campaign seeking to engage the press in fundamentally different way. That reflects a real understanding you do have to have a positive constructive relationship. Just had an offtherecord discussion with reporters a couple days ago. As you mentioned brought in the best in the country, real pros who have historically positive relationships. At the end of the day, this video is one step in a series of events there taking place over this rollout. At the center of it shes going to go talk with folks in their living rooms, coffee shops, houses about how shes going to help the middle class. Shes doing exactly what she should be doing, exactly the right way. Quickly before i go one thing people talk about on tv she is very possibly going to be president because shes the frontrunner for the democratic nomination because shes been through it before. Its very possible. Let me ask, s. E. , she will be president if blank happens. Obviously im a republican and i hope a republican ends up in the white house, but weve imploded before. Theres certainly room on the right for mistakes. I think people are ready for a change and i dont think they view Hillary Clinton as a change. I think they view her as an obama third term. Shes going to have to make a real clear distinction, an uncomfortable distinction between herself and the last two terms under barack obama if shes going to end up in the white house. Im not sure shes going to be able to do that effectively. S. E. Chris, thank you both for being here. I really appreciate it. Thanks for having me. What chris was alluding to were talking about next. The part of the clinton story you havent heard anywhere else is the part cloaked in secrecy, off the record parties between Campaign Staff and reporters. It happened in the last few days. Im going to tell you which anchors were there and ask whether it affects coverage for better or worse. Exclusive report after this. I care deeply about the gulf. I grew up in louisiana. I went to school here. Ive been with bp ever since. Today, i lead a team that sets our Global Safety standards. After the spill we made two commitments. To help the gulf recover and become a safer company. Weve worked hard to honor both. Bp has spent nearly 28 billion dollars so far to help the gulf economy and environment. And five years of Research Shows that the gulf is coming back faster than predicted. Weve toughened Safety Standards too. Including enhanced training. And 24 7 on shore monitoring of our wells drilling in the gulf. And everyone has the power to stop a job at any time if they consider it unsafe. What happened here five years ago changed us. Im proud of the progress weve made both in the gulf and inside bp. I have great credit. How do you know . Duh. Try credit karma. Its free and you can see what your score is right now. I just got my free credit score credit karma. Really free. Welcome back. Now to something you wont hear anywhere else this morning. Clintons campaign private schmoozing with reporters. Whats the purpose of it . And is it appropriate . One of the unusual aspect of this impending announcement is the secrecy. Instead of press release that says be here this time this place, reporters started hearing leaks about a potential announcement this weekend. No one recorded it until Hunter Walker of Business Insight wrote a story thursday night. Whats interesting, at the moment he broke the news a lot of rivals on hillary beat were at off the record dinner party with clinton staffers in d. C. Off the record means people who attended couldnt talk about it couldnt write about it. All we really know is what was on the menu. Here is what politico reported thursday night chief of staff john podesta held a private campaign with reporters at his Washington Home where he served his signature pasta as well as a pasta with walnut sauce politico has learned. Cash carbo loading with Clinton Campaign. Here on reliable sources we try to peek behind the curtains. Here is what weve learned, big names, diane sawyer, George Stephanopoulos stephanopoulos david muir joe scarborough, politicos mike allen, a bunch of others as well half a dozen reporters from cnn in attendance. The question is do these sorts of events compromise journal ises or make them better at their jobs. Joining me to answer the question is the aforementioned Hunter Walker and glen thrush senior staff writer for politico. Thank you for being here. Glen awkward question for you. You were at the events . Yes. Actually i was at the both events and im now completely in the tank. Youre joking being sarcastic. This gets into the issue, question viewers might have at home about what the appropriateness is. What i think and what a couple of folks at the friday event said to me this makes all sides better because clinton aides get to know reporters and reporters get to have sources that call later. Is that your impression as well . Is that why you believe its appropriate to go . I have strong feelings on this. I think this is kind of a fake story. Let me tell you why. I think its way better to have all of us together way less use to me as a reporter to be in a room with 1,000 people talking. This is not in lieu of us not talking to them this is in lieu of handpicked reporters getting direct access to principles in the absence of everybody else. This is not necessarily about them trying to woo us this is about them first and foremost trying to avoid mistakes of 2008 where it was enormously comfortal conof confrontational than the beginning of its democratic not just four people getting access to the principles. Do i think this era of good feeling is going to last . No. While it is available, i think we would be those of us who covered this day to day would be stupid not to avail ourselves to it. One of the ideas thursday night with b reporters, younger reporters, ones who didnt necessarily live through early 90s and 2000s, friday night more of the a lister types. Hunter you did not go to either of them. You like more of an outsider approach. I would totally rejebt the notion this was not a group of handpicked people meeting with the campaign. It was a group of handpicked people meeting with the campaign. If you were invited, would you have gone . I would go. I do like coming from the outside. Im from brooklyn. I dont report from d. C. I feel like that kind of keeps me away from some of the group think you can get when youre sitting in a group fed talking points and sort of agreeing on them over pasta. Hold on. You think they were agreeing over pasta . I do think in my experience theres a lot of reporters who communicate in packs. People in america wonder why this conventional wisdom seems to be echoed so much. Its true the campaign has messaging that gets out there. Errorers communicate amongst themselves and there does tend to be some agreement and you dont really want to break with that. Im groaning here. First of all, hunter youre not the only reporter from brooklyn. I went to Sheepshead Bay high school. Go sharks. Wow. Youre not the only one on the outside. I covered 2008 for news day, you couldnt get arrested. I wasnt invited to anything. In fact i remember crashing a couple of events including teresa vil mains marty in des moines i wasnt invited to. I think in general i totally agree with you about the outsider thing, its an enormously useful perspective. A lot of people in eitheror both of those parties this past week are going to gradually find themselves on the outside anyway. Glen you said you had ptsd from covering 2008 campaign. So far are you sensing they are going to figure out a better press strategy brf the people they hired first and foremost are veterans of the white house and previous campaigns. They are able to take the incoming without getting emotional, which is important. Remember clinton operatives in 2008 while i knew them from having covered new york politics and i was used to the tough rhythm of that were not enormously experienced on president ial campaigns. So i think the main factor here is you have people used to this and are not going to lose it every time they read a bad story. Hunter whats the bigger quest you have now that were expecting the video today . The biggest question you wish you could ask Hillary Clinton. I was at the email press conference at the u. N. Where they also chose a small group of reporters who got to ask questions. My big issue with her is some of the money around Clinton Foundation and speaking fees. Knowing that it makes even the impression of impropriety, why did she keep taking those speaking fees. Didnt she have enough money . Youre saying more story there. Hunter glen thank you both for being there. I think we need insiders and outsiders, all of the above there. We need to take a quick break. When we come back well take a loot at the biggest x factor in Hillary Clintons run for the white house as we stand by for her announcement video. Her husband bill clinton is that x factor. What has the campaign learned from the mistakes of 2008 and what role will he make this time around. Gloria gloria is here next. Stay with us. Using wellness to keep away illness. And believing that a single life can be made better by millions of others. Healthier takes somebody who can power modern health care. By connecting every single part of it. For as the world keeps on searching for healthier. Were here to make healthier happen. Optum. Healthier is here. Where do you get this kind of confidence . At your ford dealer. Thats where our expert trained technicians. State of the Art Technology and warranty parts keep your vehicle running right. Its no wonder we sold more than 3. 5 million tires last year and durning the big tire event get a 120 mail in rebate on 4 select tires. Meet the worlds newest Energy Superpower. Surprised . In fact, america is now the worlds number one natural gas producer. And we could soon become number one in oil. 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Welcome back to reliable sources. We are in race for white house mode standing by for Hillary Clintons confirmation that, yes, it is true. She is running for president. Some reporters expecting it to happen in the next few minutes, sometime around noon. It could come later today. Only a few people know for sure. Joining me cnn exercise tiff editor in brooklyn outside new campaign headquarters. When you were on the way their this morning, even the cabdriver knew where you are going. They did, in fact i gave the cabdriver the address. He immediately said the clinton building. Certainly no surprise. People here in brooklyn and all throughout new york knows the campaign is going to be headquartered here. If there are naming rights sounds like this building behind me is going to be named the clinton building. Are there a lot of folks that work there this morning . Its interesting. Neighborhood starting to weighing up. They are walking by, surprised to see activity. Goes to show you how busy is it going to be over the next year and a half ago so to speak. The neighborhood looking around saying my gosh what are tv cameras doing here reporters doing here. I think certainly disruptive to the neighborhood in some respects. One of the funny things about this this is a backdrop because theres no Campaign Rally like gop candidates so far. Shes doing this low key with a video. Again, she did do a video last time as well didnt she. She did. Goes to show you power of social media, power of Facebook Twitter and what have you. She can reach more people that way. Its really a strategy brian, that clintons are putting into place. They saw miss taking of 07 and 08 when she ran first time. Smaller events, looking like shes oneonone rather than holding a rally where shes out of touch with those in attendance. Expect in coming days small events in iowa and new hampshire, really try to connect with voters in a way she was unable to do back in 2008. Mark preston, thanks for being there and joining us this morning. As i said big day in the race. As were waiting for announcements, even comedians are wondering what role bill clinton will play in her campaign. Take a look at this from snl last night. Hillary would make a great president and i would make an easy greater first dude. Thank you, bill. Its nice. Isnt it crazy phones can take videos now. If they could have done that in the 90s, id be in jail. Great bill. I love jokes about that. I got it. This election is about you. I dont want to hog your limelight. I am leaving. Look at me go. Arent we such a fun, approachable dynasty. Obviously bill is one of the reasons why hillarys announcement is such a big story. How will the campaigner in chiefs view view his role in the campaign. In an interview town country magazine he said my role should be as a back stage adviser to her until we get much, much closer to the election. I told hillary i dont think im good at campaigning because ipo not mad at anybody anymore. Im a grandfather. I saw my granddaughter and i cant be mad. Joining me to break down how bill clinton could be a liability. Go ahead. I was just going to say, you know its like trying to harness a meteor and make sure it doesnt explode before it hits the earth. Bill clinton is incorrigible. They want to bring him inside the tent. They want to include him in strategy and all the rest of the big point here is they do not want him to overshadow Hillary Clinton in any way, shape, or form. You know hes such a larger than life garrulous creature thats kind of hard to do. So they have to separate them for a while. 2007 2008 he was a liability at times. Lets play the clip in South Carolina where he was talking about barack obama and brought up jesse jackson. Some people thought that was racial and he responded to that. What does it say about barack obama that it takes two of you to beat him . Thats just day two. Jesse jackson won South Carolina twice in 84 and 88 and ran a Good Campaign and senator obama running a Good Campaign here and everywhere. Hes a good candidate with a good organization. I think they played the race card on me. We now know from memos in the campaign and everything they planned to do it all along. They will avoid perceived gaffes like that how this time . Well first of all, i think you cannot underestimate campaign the way family members react when somebody in their family is attack. Ive talked to former first ladies about it political spouses about it. It is a very difficult thing to control someone in that setting. However, this time the president understands what occurred last time. The Campaign Structure is such that john podesta running the whole show close to clinton, used to be his chief of staff in the white house. There are preexisting relationships now. I think clinton understands he has to back off to a certain degree. Dont forget brian, he has a 56 Approval Rating in the country, making him one of the most popular politicians out there. So they have to find a way to harness him to a degree yet use him. I think what was interesting about the interview in town country, it lets us know towards the end maybe bill clinton will be doing big events outreach to the africanamerican community, perhaps, or latino community. Maybe they will position him in a state like florida, which will clearly be a competitive state. I think they are trying to work it out. The big deal is keep him inside keep him involved in strategy behind the scenes so he doesnt kind of implode on them at key moments. A meteor right . Let me ask you about one big media story that broke, Bob Schieffer. We know he retired from face the nation. Minutes ago he announced his successor john dickerson. You used to be on face the nation so wanted to ask your reaction. Hes a fabulous journalist. Hes been subbing for Bob Schieffer over the years. Hes currently their political director and i think hell do a terrific job. John dickerson taking over sometime this summer. Gloria thanks for being here this morning. Sure. Questions they will ask in weeks and months to come track record as first lady secretary of state. Is it possible for 2016s Hillary Clinton it really make a new impression . Well talk with Carl Bernstein about that right after this break. Being the exact thing we have to do. Cross that ocean. Walk on that moon. Sign a 30year mortgage on a home. Scary sure, but no match for our colossal self belief. Were supposed to do scary. Without scary, we dont get to be brave. We all enter this world with a shout and we see no reason to stop. So cvs health is creating industryleading programs and tools that help people stay on medicines as their doctors prescribed. It could help save tens of thousands of lives every year. And that w ould be something worth shouting about. Cvs health, because health is everything. 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With humira, remission is possible. Welcome back. The politics world and media world standing by for social Media Campaign launched by Hillary Clinton could come at any moment. Weve sort of been here before havent we in 2007. Here is a look back at how she announced her candidacy last time. I announced today im forming a president ial exploratory committee. Im not just starting a campaign though im beginning a conversation with you, with america, because we all need to be part of the discussion if were all going to be part of the solution. A lot has changed in the eight years since. Joining me now to discuss in detail cnn Carl Bernstein who wrote definitive book last time when she announced, a woman in charge. Im thinking visually between 2007 and now, people watched that announcement on laptops and tv. They are going to watch this one on their phones of a much more intimate announcement. I wonder if she will be more casual conversational. Wait and see. I think what ive seen on television all day this morning, were so far down in the weeds, exactly what the Clinton Campaign wants. Its inconsequential. He want it. Why is that . Because the more we focus on so much going up in the ether nobody will pay much attention to. Look she is generous one of a kind most famous woman in the world. An election unlike any other in our history partly because of this dynamic. She wants to make the issue in this election and rightly so the Republican Party and her opponents. Shes going to run against the press because the press doesnt want to put up with just that. Run against the press. Tell us more about that. The press is her biggest obstacle. She wants to stay on message. The country is behind her on most issues. The press is going to want something besides canned answers. They are going to want more and more to go into these controversies that have to do with her persona, have to do with the history of the clintons. Shes going to push back. Thats going to be the dynamic that were going to watch. Thats going to be the dynamic were going to be paying attention to. I also i think its very important for the press in this election to start drilling down deep and not get taken in by any of these candidates. I watched the rubio stuff we just saw. Its nonsense. What was nonsense . Its just rhetoric. Pure rhetoric. Its the job of the press to really look for the best attainable version of the truth, about the candidates whether the candidates are addressing the issues how they relate to the issues what is the history of the issues what are their personal issues how much of this is scripted. We need to take a look at how we cover these campaigns. Were going to get circles around us unless we start doing things differently. Fundamental problem always focus on personality more than policy. Personality is fine character has to do with personality. Where are distractions silliness. Allowing these candidates hiss rubio, jeb bush or anybody else to get out talking points and for us to just focus on talking points they want us to or to have silly discussions about mechanics. Were having too many discussions already about the mechanic answer instead of looking using our air time to really look at the candidates the people the issues. Were going to have a lot of time to do that. Also the candidates are going to try to make us the issue, too. They want to get past us. We saw that this week with rand paul and his testy interviews with a couple interviewers. I want to drill down on what you said about the press being her biggest obstacle. Sometimes its obligation of the press to be challenging, make the conversation be about more than rhetoric on television. Is it appropriate for press to be her biggest obstacle because there are candidates polling as well as her. The press is going to take that role and be an adversary. Its about drilling down for the best attainable version of the truth. About this whole campaign about the fact were spending 5 billion on this campaign 2. 5 billion spent by clinton organization. Thats the biggest story of all. We need to be looking at all these questions, taking these candidates and saying what do you really think . Throw aside your script. I want to know what you said to your husband last night about citizens united. I want to know why are you taking this money from x, y, z. Not just hillary, all of them. Our system is broken Campaign System broken. Congress of the United States is totally dysfunctional. Weve got cultural warfare going on now for almost 40 years in this country. One of the Big Questions for these candidates is how can they or one of them end, or get a ceasefire in the cultural wars. Thats going to be the big question. Really Hillary Clinton is going to go after republicans and their record. Their record during the obama years is one of not just noncooperation with the president of the un,ited states its a kind of obstructionism very rare in our history. Shes going to be very effective at going to that point. The clinton years look pretty good in many regards, especially compared to the disastrous war in iraq most disastrous war in our history. If jeb bush is the nominee, hes already got some of his brothers Foreign Policy advisories, wolfowitz who gave us this. This will go in surprising directions. We need to keep a great focus on what it is the country is interested in how it is the candidates relate to issues. What is the campaign of each of these candidates doing to get to Real Solutions about our problems and does jeb bush does rand paul does Hillary Clinton, do any of them have real answers about how to fix whats so broken in washington. You cant separate any dysfunction of washington from the larger culture that the the cultural warfare going on in washington is going on all over america and its kept us from becoming the country we ought to be. Hillary clinton knows this. She knows it. Bill clinton knows it. I dont know if the republicans quite understand it as well but they are going to have to start to understand it. Thats the next task the president is going to have to do how to make our system functional again. Can she do it . Is she too much of the past . Does she bring too much baggage to it . Is there a republican who might be able to come up with better answers . Also shes going to run with the idea that we cannot afford to trust three possible branches of the government being in the hands of a radical party and that also is going to be part of the message. You mentioned a lot of potential stories there. I think the most interesting one and hardest come cover is money in politics, but its a good challenge. Talking about social media to announce her candidacy. Social media means so many different things. I want to explore with an expert after this break what it means, how shell 345 the announcement and if any of that matters. Stay tuned. Well be right back. Most of the products we all buy are transported on container ships. Before a truck delivers it to your store, a container ship delivered it to that truck. Here in san diego, were building the first one ever to run on natural gas. Ships this big running this clean will be much better for the environment. Were proud to be a part of that. Big day . Ah, the usual. Moved some new cars. Hauled a bunch of steel. Kept the supermarket shelves stocked. Made sure everyone got their latest gadgets. Whats up for the next shift . Ah, nothing much. Just keeping the lights on. laugh nice. Doing the big things that move an economy. See you tomorrow, mac. See you tomorrow, sam. Just another day at norfolk southern. Whether you need a warm up before the big race. Or a healthy start before the big meeting theres a choice hotel thats waiting for you. This spring, choose choice twice, get a night at no price at 1,500 hotels. Book now at choicehotels. Com two weeks later. Look, credit karma are you talking to websites again . This website says free credit scores. Oh, credit karma yeah its actually free. Look, you dont have to put in your credit card information. Whew credit karma. Really. Free. Welcome back. Cnn, cable newsers, tv newsers, newspapers websites all waiting for hillary to break out her big announcement on social media. What does it actually mean . We should point out, she is not the only candidate to roll out a campaign online. Before ted cruz took the stage at Liberty University last month and said the words outloud. He actually tweeted them im running for president and i hope to earn your support. Earlier this week we saw rand paul do an online chat as well as all of his tv interviews. My next guest is a mastermind when it comes to designing a digital strategy. Very important for campaigns nowadays. He was the chief digital strategist for both of obamas campaigns. Now the ceo of blue state digital. I want to run through all the options a Campaign Like cnn has. Facebook is so much bigger than all the other options out there. It is also the core of the identity you have when you log on to lots of sites than arent facebook. The ability to build connections with those people in real time from the beginning will be part of pulling them into the volunteer process later on. Twitter is the most talked about, perhaps. I think that seems to be what all the reporters and my twitter feed are waiting for. It is all the refreshing checking seeing when it comes in. There is something anticlimactic about this. At the same time because shes announcing this way instead of a rally, thats the only thing we can do refresh her web pages. There is kind of an echo chamber on twitter with reporters but political activists and those who get involved very early in the political process are also paying very close attention today. Couple more networks to talk about. Instagram has continued to gain popularity. An opportunity to share photos and videos. Yeah. It is a very active community. You see a lot of people spending a lot of face time inside instagram instagram. Thats going to be a key place, not just to show incidental things from the trail but also to communicate key pieces of information. This all allows them to control the message in a way candidates in the past only dreamed about. I want to ask you about snapchat. Sounds like a joke sometimes, you share pictures its sometimes parodied as a site where you just share dirty pictures but it is actually becoming an Important News source for cnn and for political campaigns. I think it is important people understand the factors involved in each platform. Snapchat has its own attributes. Facebook is in a way sort of the opposite because the algorithm remains hidden until it is popular. Meerkat is a live video app. You can start broadcasting from anywhere any time. Maybe shell go live today, though i doubt it. I think it is a great opportunity for campaigns to be able to communicate with their supporters in real time where they are and thats something that will be key to building an organization and the capacity and culture to build towards election day. Now every campaign can stream every speech live. Reporters can also look for gaffes on those streams. Even compared to the last time she ran for president. Thats right. But i think the idea of being able to show a more human face and a more inside the campaign is a good one and hopefully well see a little bit more behind the scenes than the typical campaign before. Joe, thanks for being here. Well be right back with more reliable sources after the break. The pursuit of healthier. It begins from the second were born. After all, healthier doesnt happen all by itself. It needs to be earned. Every day. Using wellness to keep away illness. And believing that a single life can be made better by millions of others. Healthier takes somebody who can power modern health care. By connecting every single part of it. For as the world keeps on searching for healthier. Were here to make healthier happen. Optum. Healthier is here. Dont just visit orlando visit Tripadvisor Orlando tripadvisor not only has millions of real travelers reviews and opinions but checks hundreds of websites so people can get the best hotel prices to plan, compare and book the perfect trip visit tripadvisor. Com today thats all for this televised edition of reliable sources. Lets head to washington now. State of the union starts right now. Team clinton trying to build suspense telling us her big announcement may come at any moment. And republicans, theyre already firing back. This is state of the union. Hillary clinton is ready to launch another bid for the white house. Republ