Brands that harnessed the power of purpose in 2020
It s no secret that 2020 was one of the most challenging years in modern history. According to the Global Web Index Connecting the Dots 2021 Report, the Covid-19 pandemic was a baptism by fire for many brands, testing purpose-driven commitments to the limit in a time when consumers needed them the most.
Angela Northover, head of content at Eclipse CommunicationsIt forced brands to think and act differently, adapting to the changing consumer landscape to remain relevant, leading with action and social responsibility. Brands needed to impart a sense of empathy, authenticity and transparency in all they did, and be attuned to why they exist and who they serve. Consumers care now more than ever, and so should brands.
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Center for Systems Integration and Sustainability
January 18, 2021
Fish provide 17% of the animal protein consumed globally and are rich in micronutrients and essential fatty acids. In Ambio experts argue seeing fish in a food system perspective.
Women sorting fish from Lake Malawi. Photo by Abigail Bennett
Scientists are urging global policymakers and funders to think of fish as a solution to food insecurity and malnutrition, and not just as a natural resource that provides income and livelihoods, in a newly-published paper in the peer-reviewed journal Ambio. Titled “Recognize fish as food in policy discourse and development funding,” the paper argues for viewing fish from a food systems perspective to broaden the conversation on food and nutrition security and equity, especially as global food systems will face increasing threats from climate change.
Recognising brands that excelled in the face of 2020 adversities for the betterment of humanity
It’s no secret that 2020 was one of the most challenging years in modern history. According to the Global Web Index’ Connecting the Dots 2021 Report, the Covid-19 pandemic was a baptism by fire for many brands, testing purpose-driven commitments to the limit in a time when consumers needed them the most.
It forced brands to think and act differently, adapting to the changing consumer landscape to remain relevant, leading with action and social responsibility. Brands needed to impart a sense of empathy, authenticity and transparency in all they did, and be attuned to why they exist and who they serve. Consumers care now more than ever, and so should brands.
Hunger Remains a Problem in the U.S.
Hunger Remains a Problem in the U.S.
Herbalife Nutrition’s VP of Global Government Affairs, Randall Popelka, discussed how the pandemic has impacted hunger in the US.
CONTENT: Blog
It is estimated that up to 132 million more people than previously projected could go hungry by the end of 2020 as the pandemic affects food supply chains, damages economies, and devastates communities. The global need for hunger support far outpaces the world s ability to meet the demand. Collaboration between nonprofit organizations, corporations, government, and NGOs is vital to help those in need get the nutrition they require to thrive.