IBC Plans Hybrid Event for September, with Fallback Dates in December
Building on its mission of Empowering Content Everywhere and serving the media, entertainment and technology industry, IBC today announced its strategic plan for 2021, focusing on the return of a live event in Amsterdam this year. IBC revealed plans to deliver a hybrid (physical and digital) event from 10th – 13th September 2021 and unveiled a fall-back option in early December 2021.
“IBC Show 2021 aims to help the industry to re-engage after a very challenging year. We have a deep sense of purpose and focus on being the catalyst for the industry to come back from the pandemic – and as always, to create an event that is by the industry, for the industry”. Our priority is to get back to doing business in a way that keeps everyone safe. We want to be transparent and fair with everyone and that’s why we are making our plans for this year clear now,” said Michael Crimp, Chief Executi
With OTT services like HBO Max streaming first-run movies on release day, movie theaters need to think beyond comfy chairs and draft beer to keep selling tickets.
Navigating the Ad Tech Maze
In an ideal world, digital advertising should work like broadcast advertising, but with even better targeting and variable ad pod lengths. However, the ad tech business has the nuances of stock market trading, combined with the technical challenges to support all devices of the splintered multi-platform world that is streaming. And everyone involved knows there are gaps between where things are and where they should be.
What follows is a summary of the Streaming Media West Connect 2020 panel Streaming Ad Tech Relationship Advice, with our experts weighing in on their key issues. If you re not where our speakers are, you ll be making a lot of choices and will likely have to create your own path.
Zoom has become the go-to communications tool for everything from business meetings and conferences to online learning and virtual happy hours. We talk to CTO Brendan Ittelson about the company s remarkable growth and its plans for the future.
Q&A: Zoom CTO Brendan Ittelson
2020 was a rough year for just about everybody. Political chaos. Wildfires and floods. Job losses and economic stress. And, of course, a global pandemic. It feels insensitive and downright crass to try to find any bright spots in all of that darkness, but those of us in the streaming video industry can take pride in the fact that we made all of that a little more bearable. Can’t go to the movie theater? There’s no shortage of blockbuster films and binge-worthy television available via OTT. Can’t travel for business? Videoconferencing is the next best thing. Can’t go to school? Kids and adult students across the country have become intimately familiar with video classes. And while there’s no replacement for hugging your family at the holidays or getting together with your friends for a few pints, all manner of apps and services are available to let you at least see each other.