5th February 2021
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Feb 5, 2021
A Midlands firm has been appointed to design, license and retail a comprehensive range of official Birmingham 2022 and Commonwealth Sport products, creating around 300 jobs.
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Birmingham 2022 Commonwealth Games countdown is on
The first items are due to go on sale online in the next couple of months.
Birmingham 2022 and CGF Partnerships have appointed Cube International, with offices in both Herefordshire and Worcestershire, as the master licensee responsible for designing, sourcing, delivering and retailing licensed products.
Around 1,500 products will be developed and sold, featuring Birmingham 2022, Commonwealth Sport and Home Nations branding.
A first phase of merchandise, including hoodies and T-shirts, mugs, water bottles and pin badges will go on sale online in the next couple of months.
South African variant test outcomes may take up to two weeks to be revealed
People in affected areas have been urged to stay at home
Coronavirus testing in England (Image: Peter Byrne/PA)
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Birmingham 2022 official merchandise to go on sale after Midlands firm is appointed to develop and retail world-class Commonwealth Games product range 02/05/21
Midlands-based Cube International to develop official range of Birmingham 2022 and Commonwealth Sport merchandise;
· The official online store will launch soon. Around 35 official retail stores, employing 300 people will open in key locations in the run up to and during the Games;
· Games organisers are looking for West Midlands firms to develop new products that show off the region’s creativity.
A Midlands firm has been appointed to design, license, and retail a comprehensive range of official Birmingham 2022 and Commonwealth Sport products, with the first due to go on sale online in the next couple of months.
South African variant test outcomes may take up to two weeks to be revealed
People in affected areas have been urged to stay at home
An NHS Test and Trace worker directs a car at a drive through testing centre in Southport (Image: Peter Byrne/PA Wire)
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