Page 11 - Accenture Interactive News Today

It would be myopic to underestimate the capability of technology to disrupt our industry and practice, says the author

In the Accenture Interactive Fjord Trends 2022 report, we see how shifts in five human behaviors and trends may affect society, culture and business.

Throughout his career, Pashen has created award winning campaigns for brands including IKEA, MINI, Heinz, Australian Lamb, Lurpak, NRMA Insurance, Beam Suntory and Earth Day. Pashen will bring his brand of purposeful and provocative creativity and global perspective to help push conversation-w

WhiteGREY is today announcing the expansion of its technology and experience offering with the appointment of Jonathan (Jono) Casley as chief technology officer. Casley, who joins whiteGREY from The Monkeys/Accenture Interactive, is an industry leading technologist operating at the intersectio

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.

James Denton-Clark becomes chief executive.

The date is locked, finally, and it’s Friday April 29th at The Forum. Two years of hard work will be celebrated with a well-earned party and creative showcase.

Neds, part of the leading global sports betting and gaming entertainment operator Entain Group, has launched its first major brand campaign in over two years via The Monkeys, part of Accenture Interactive.

Brands are flocking to the metaverse – with mixed results. Through it all, many of them are looking for guidance from their agency partners. Here’s a quick primer to illustrate how top agencies are selling their web3 offerings to clients.

To help clients find their footing in the metaverse, Accenture Interactive has launched ‘The Metaverse Continuum.’ Here’s what it looks like, where the consultancy sees the biggest opportunities for clients and why we can expect lots of corporate ‘digital twins.’