Adex Report News Today

Reckitt Benckiser, Amul and LIC held the position of top 3 advertisers in the news genre for this time period.

linkedin GroupM has unveiled its annual This Year Next Year report - its advertising expenditure (adex) forecasts for 2021.    As per the report, Indias advertising investment will reach an estimated Rs 80,123 crores this year, representing an estimated growth of 23.2% for calendar year 2021.    According to the report, India will see a major recovery in 2021, and is likely to regain its ninth spot in global ad spends, which dropped to tenth in 2020.     The Covid-...