The AIMS Approach: Regulating Receptivity in Patient-Provider Vaccine Conversations
"Evidence-informed approaches to vaccine conversation management that can be easily learned, practiced, remembered, and used by HCPs are needed....The AIMS framework is a relationship-oriented approach that has promise in accomplishing these goals." Research suggests that healthcare professionals (HCPs) are often the most trusted source of informat
John Parrish Sprowl Susan Parrish Sprowl Angus Thomson Rodgerd Johnson Pavel Danilyuk Global Health Communication Center
Source: comminit.com