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Report: One in Three Amazon Sellers Increasing Ad Spend in 2022 in Increasingly Competitive Marketplace

Report: One in Three Amazon Sellers Increasing Ad Spend in 2022 in Increasingly Competitive Marketplace
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Perion Network Ltd: Technical Picture Supports Potential Multiyear Stock Breakout

The advertising sector has been rapidly shifting to digital as more people use smartphones and other devices. To play this shift, we like Perion Network Ltd. (NASDAQ:PERI), a provider of software that uses artificial intelligence and machine learning in digital advertising campaigns.

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Digital will account for 49% of OTC advertising in 2023: Zenith report

Mumbai: Advertising expenditure by over-the-counter (OTC) healthcare brands in 13 key markets, including India, will expand by 7.6 per cent in 2022 and five per cent in 2023, according to Zenith’s new Business Intelligence – OTC Healthcare report published on Monday. Digital will account for 49 per cent of OTC advertising in 2023, up from 46 per cent in 2021, said the report.

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