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Thats the connection. heres dan simon. >> reporter: the best place to see josh springers invention is at a ball game. but away from the action. how simple is the technology? >> its very simple, very simple. >> reporter: to fully appreciate it, you need to have two traits. one, you hate standing in line. two, you have an affinity for beer. >> ive got bed regular, michelob all tra. >> i wont wait in a line. >> reporter: just to prove it could be done -- >> everybody looked at me like i was crazy. ...