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Measurement is only going to become more important as marketers navigate economic uncertainties and supply-chain shortages.

After focusing on the new world order last year, ad:tech 2023 was all about collaborations and creating efficiencies in the use of adtech & martech, commerce media, and creativity and culture to maximise ROI, create optimum customer value, and enhanc

Dr Victoria Bateman says online retailer is ‘policing women’s bodies over a book which delves into history of women’s bodies being policed’

Ad:tech 2023 addresses the gaps in convergence of adtech & martech

“The program … helps me take it to the next level.”

Ponte Vedra Beach, FL (PRWEB) March 07, 2023 -- Orbee, a leading provider of customer experience middleware for dealerships, has announced an integration with

Best Media Info: This year, ad:tech’s theme Marketing in 2023 – Driving Business Growth, focuses on increasing efficiencies in the customer journey while gearing up for economic challenges, increasing costs of tec| Marketing News

Including a panel discussion with Amazon Music Artist to Watch Nemahsis

The right measurement strategy can help marketers reach relevant audiences, build brand identity and quantify the return on their ad investments.