Julie's Biscuits cracks the mold by tackling age-old gender issues in Raya ad
Details 06 May 2021 Julies Biscuits has launched a new Hari Raya campaign that tackles issues around gender equality. Working with GOVT Singapore, the ad takes an inside look at the production of typical Raya ads of the past, where women have been cast in stereotypical roles. In Ini Iklan Raya, Tau? the women break from script to raise questions to the director on why they are given certain stereotypical roles. Sharing the advertisement on their social media...
Source: marketing-interactive.com