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Amazon will account for 39.5% of all US retail ecommerce sales in 2022, or nearly $2 in $5 spent online. Altogether, the next 14 biggest digital retailers will make up just 31.0%, with the remaining 29.5% of the ecommerce pie going to everybody else.

L’Oréal’s data-driven marketing enables personalization so consumers can explore their unique beauty. Hear from L’Oréal’s chief digital and marketing officer about how the company is effectively using multichannel marketing to enhance engagement, drive conversion, and create consumer loyalty.

Insider Intelligence spoke with Angelic Vendette, vice president and head of marketing of Alo Yoga and Alo Moves.

Brands look to better serve minority audiences: The growing buying power of US Hispanic, Black, and other communities of color means diversity can be good for business.

US Instagram ad impressions are split mostly between two formats. For the US clients of performance marketing firm Tinuiti, 47.0% of impressions came from the feed and 42.0% from Stories in Q4 2021.

Walmart Inc. generated $20.38 billion in US click-and-collect sales in 2021.

Gain a better understanding of the operational and brand-building tactics commonly deployed on Amazon

On today's episode, we discuss what our analysts think will be the key digital trends of 2022. Where we stand with our digital advertising outlook, how far the pendulum will swing towards AVOD services, when TV and video ad measurement will cease being a hot mess, and more. We then talk about whether video streaming growth has officially stalled and if Univision can bring the immediacy of digital measurement to TV ads. Tune in to the discussion with eMarketer principal analyst at Insider In...

Walmart is the most popular online alternative to Amazon, with nearly 63% of US Amazon buyers picking up products there when not doing so on Amazon.

Affirm, Afterpay, Klarna, PayPal, and Zip have until March 1, 2022, to respond to the consumer watchdog’s inquiry.