Apache Version News Today

The Army's Version 6.5 Apache helicopter flew for the first time in Mesa, Arizona, the company announced.

High-Performance server for NATS.io, the cloud and edge native messaging system. - GitHub - nats-io/nats-server: High-Performance server for NATS.io, the cloud and edge native messaging system.

"The Apache is going to be the US Army's principal attack helicopter for the next 25 to 30 years. There's nothing right now that is on the books that's going to replace the Apache,” said Jessie Farrington, Boeing’s director of attack helicopter global sales and marketing.

Boeing is looking at what capabilities the Apache could field in the future, with the type expected to stay in service for years to come.

Whether it’s fluctuating viewership or leveraging data-driven technologies to identify the right time and place for brand awareness, there's power in being flexible. In this Q&A, Mediahub's Carrie Drinkwater, chief investment officer, shares where marketing attention is shifting, what clients are looking for, and where new obstacles are rising.

In Latin America, ad buys on ecommerce channels consist of lower-funnel actions like sponsored product ads. Although brands are shifting spending to more upper-funnel formats, such as sponsored display and video, these performance-driven formats will remain the cornerstone of marketers’ retail media strategies in the near term.

In 2022, US meal-kit subscription services will deliver $7.63 billion in digital sales to make up 22.8% of the country’s subscription ecommerce sales. The meal-kit subscription market has seen slowing growth since mushrooming by 85.0% in 2020, though its 17.0% increase this year is healthy nonetheless.

Nearly 2 in 5 augmented reality (AR) users in the US will shop with the technology this year, for a total of 35.0 million retail AR users. That base is up 18.8% from last year and will continue to grow at double-digit rates through 2024 as shoppers make use of virtual try-on and product visualization features.

Netflix has 1.6 billion reasons to crack down on password sharing: While the exact number of sharers are hard to pin down, there’s a huge gray market the streaming giant could go after.

Around the world, Facebook is the most popular social app for livestream purchases. Among internet users who had bought a product via a social media livestream, 57.8% did so on the blue app. Meanwhile, 45.8% have made a livestream purchase on Instagram, and just 15.8% have on TikTok.