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April 26, 2021
This promoted content is produced by a member of The Drum Network. The Drum Network is a paid-for membership product which allows agencies to share their news, opinion and insights with The Drums audience. Find out more on The Drum Network homepage. In this article, Appetite Creative explore how connected and smart packaging is growing and what the future holds. Smart packaging is now more relevant than ever. Due to the pandemic, technologies such as near-field communication (NFC) and QR-codes ...
January 12, 2021
This promoted content is produced by a member of The Drum Network. The Drum Network is a paid-for membership product which allows agencies to share their news, opinion and insights with The Drums audience. Find out more on The Drum Network homepage. Appetite Creative update PI Healthcares digital offering, allowing them to pivot during the pandemic. Appetite Creative was brought on board to pivot healthcare market researcher, Pi Healthcares offering and enable them to seamlessly deliver digital...
December 21, 2020
This promoted content is produced by a member of The Drum Network. The Drum Network is a paid-for membership product which allows agencies to share their news, opinion and insights with The Drums audience. Find out more on The Drum Network homepage. Appetite Creative delivered the Dare To Do More challenge PepsiCo Games web app for recent graduates PepsiCo wanted to improve its Dare To Do More graduate recruitment process using innovative gamification technology, so it enlisted Appetite Creativ...
December 11, 2020
This promoted content is produced by a member of The Drum Network. The Drum Network is a paid-for membership product which allows agencies to share their news, opinion and insights with The Drums audience. Find out more on The Drum Network homepage. In the final stretch of 2020, we want to take a look at a few key learnings from the advertising industry this year. From big to small players, everyone had to handle the Covid-19 pandemic, global confinement and the ‘new normal’, which created ...
December 11, 2020
This promoted content is produced by a member of The Drum Network. The Drum Network is a paid-for membership product which allows agencies to share their news, opinion and insights with The Drums audience. Find out more on The Drum Network homepage. The benefits of augmented reality marketing What is augmented reality? The marketing and advertising worlds have, in the last couple of years, witnessed a revolution called augmented reality (AR). AR allows brands to provide their customers with uni...