Page 35 - Audience Network News Today

Dive Brief: Spotify unveiled an audio advertising marketplace as it simplifies the process of running campaigns across its properties, according to a blog post and announcement at the platforms Stream On event. Spotify Audience Network allows marketers to manage campaigns across the streamers ad-supported music offerings, podcasts and on content from Megaphone and Anchor. The network includes tools designed to engage listeners during screenless moments, as well as targeting and addressability p...

Stream On launch event, they announced services to over eighty new markets expanding to additional one billion customers. They also announced their Audience Network which will accommodate cross-advertising between music and podcasts. This will, especially, increase revenue for podcasters in the region through per stream advertising. Spotify has exclusive podcast deals with Barack and Michelle Obama and comedian Joe Rogan who reportedly got paid over one hundred million dollars for his content. ...

The new campaign is Facebook's latest effort to highlight the value of personalized ads ahead of Apple's privacy crackdown.

The new campaign is Facebook's latest effort to highlight the value of personalized ads ahead of Apple's privacy crackdown.

The tech giant is formidable, but it isn't invincible.

Spotify is to monetize its newly won podcast audience with the launch of Spotify Audience Network, an audio advertising marketplace where advertisers can reach listeners across ad-supported music and premium podcasts – including those hosted on Spotify-owned Megaphone and Anchor.

CinemaBlend Copy to clipboard The relationship between Stephen King and Hollywood has been symbiotic for nearly half a century at this point. Since the release of Brian De Palma’s Carrie in 1976, there have only been six calendar years that didn’t see a studio adaptation either debut in theaters or air on the small screen. As the author keeps writing novels and short stories, filmmakers continue to generate ideas how to bring them to life. In this regard, the last 10 years have been ...

This week in social media news, Snapchat publishes new research on its users’ spending power, TikTok and UFC strike a multi-year partnership, LinkedIn offers free job posts and ads to speed up the vaccine roll-out, Twitter launches a full live test of its audio DM feature, Facebook launches a new site dedicated to helping app marketers respond to Apple’s new IDFA changes and more. Snapchat’s Generation Global Report Highlight Gen Z’s $4.4 Trillion Spending Power Snapchat’s latest rese...

With Apple poised to roll-out its new privacy changes this spring, a group of mobile marketing technology companies have today launched the Post-IDFA Alliance. The alliance, revealed by marketing cloud firm InMobi, aims to address the concerns of mobile marketers and app publishers following Apples update to its Identifier for Advertisers (IDFA) policy. Prompted by growing concerns around privacy, Apple announced in June last year that users would have to manually opt-in to in-app tracking to...

ST. PETERSBURG — Comedian Brian Regan will take the stage Friday, April 16, 7:30 p.m., at the Duke Energy Center for the Arts — Mahaffey Theater, 400 First St. S.,