Bailey Farren News Today

We’ve been hearing how “data is the new oil” for more than a decade now, and in certain sectors, it’s a maxim that has more than panned out. From marketing and logistics to finance and product, decision-making is now dominated by data at all levels of most big private orgs (and if it isn’t, I’d […]

Startups constantly talk about being mission-oriented, but it’s hard to take most of those messages seriously when the mission is optimizing cash flow for tax efficiency. However, a new generation of startups is emerging that are taking on some of the largest global challenges and bringing the same entrepreneurial grit, operational excellence, and technical brilliance […]

When wildfires rage close, Perimeter wants to tell you where to go Out the window, a fire is raging — and it’s moving ever closer. Confusion. Fear. A run for the car. Roads open and then suddenly closed by authorities. Traffic jams. A fire break that stalls the flames and then suddenly the flames jump, changing direction. Everyone has a plan for what to do — a plan that gets ripped up the second someone leaves their home to evacuate. In the heat of the moment, everyone needs to know exact...