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March 8, 2022
FMCG continues to lead in share, whereas Hindi channels continued to dominate across languages
June 12, 2021
Mumbai: The Broadcast Audience Research Council (BARC) has released its week 22 report in which Dettol Range of Products is the advertising brands list topper with 474.53 (000 secs) ad volume. Dettol Toilet Soaps also bagged the second spot with 423.92 (000 secs) ad volume followed by Amazon Prime Video with 385.97 (000 secs) and Veet Hair Removal System with 342.36 (000
June 5, 2021
Mumbai: The Broadcast Audience Research Council (BARC) released its report for week 21, and Lizol has topped the list of brands with 573.05 (000 secs) of ad volume. The disinfectant cleaner is followed by streaming giant Amazon Prime Video which claimed the second spot with an ad volume of 526.66 (000 secs), after holding the sixth position in the BARC listing of most
May 29, 2021
Mumbai: As people in India became more aware of personal and home hygiene due to the coronavirus pandemic, antiseptic soaps and cleaning liquid brands topped the advertising charts released by the Broadcast Audience Research Council (BARC). As per its data for top brands and advertisers between 15 May and 21 May, 2021 (Week 20), Dettol Toilet Soaps led the chart with 555.13
May 29, 2021
Mumbai: Star Plus has topped the list of pay platform channels in the report released by the Broadcast Audience Research Council (BARC) for week 20 (15 May to 21 May 2021). The Hindi GEC was ranked second with 2357.44 Average Minute Audience (AMA), followed by Sony SAB (2159.02) and Colors (1375.48) ranked second and third respectively.
March 3, 2021
URL copied PM Narendra Modi most-watched personality on Indian TV in 2020: BARC report Prime Minister Narendra Modi was the most-watched personality on television in India last year, according to the annual TV viewership report for 2019-2020 by Broadcast Audio Research Council (BARC). PM Modis public addresses regarding the ongoing Covid pandemic, and his also his speeches focussing on a range of issues -- from India being at the forefront of exporting Covid-19 vaccines to the ongoing...
March 1, 2021
BARC report: TV news viewership nearly doubled during Covid lockdown TV viewership surged 18 percent during peak lockdown and overall was 9 percent higher in 2020 compared to the year before. 01 Mar, 2021 TV news channels benefited from the coronavirus lockdown, growing their viewership from 7.6 percent to 14.6 percent of viewership, according to the Broadcast Audience Research Councilâs annual report. The spike in viewership could be related to coronavirus coverage, prime minister Narendr...
February 18, 2021
As BARC releases its TRP rating list of week 6, Yeh Rishta Kya Kehlata Hai once again secured a place in top 5 while other shows witnessed a rise in impressions.
February 11, 2021
As BARC releases its TRP rating list of week 5, Indian Idol 12 has become the new entry in the list while Yeh Rishta Kya Kehlata Hai slips out.
February 5, 2021
As BARC releases its TRP rating list of week 4, Rupali Ganguly’s Anupama is reigning the chart once again.