Barry Rolapp News Today

It's only natural to wonder whether all the recent hubbub about AI-powered search is much ado about nothing – or if it is the next big thing.

Here's a closer look at how AI is helping search marketers do their jobs faster and easier – and how it still has a long way to go.

As Google and Microsoft's race toward AI-powered search heats up, clients are trying to understand what the news means for their brands.