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Places. and it is sending a message that he is sending a message for all americans. thats why he has a message for the african-american community, the latino community. he wants to build a coalition that includes everybody. so the blue states strategy well turn it into a purple nation and well make this a presidency where all the american people. i like the strategy. i like the strategy and i think it will pan out as most of the things hes done with his intuition. sometimes it gives some pain. i...

Hillary clinton: far too many families today dont earn what they need and dont have the opportunities they deserve. i believe families deserve quality education for their kids, childcare they can trust and afford, equal pay for women, and jobs they can really live on. people ask me what will be different if im president? well kids and families have been the passion of my life and they will be the heart of my presidency. im hillary clinton and i approve this message. i found a better deal on pres...

Entrepreneurs. ive heard them and the small business owners talk about that. that has created the extra level of hesitancy to go all hog in on hillary clinton. i think if hillary can pivot that message that she has, make it more specific to the opportunity, that may squeeze out that extra vote. but donald trumps message to that point has some sticking value with small business owners in the black community. >> michael, youve seen kellyanne conway and others in the trump campaign saying weve expa...

Thats not there. he is creeping into a more competitive position but not surging. hes had a little luck. he has a little sense of momentum but he is still playing defense. he is not really driving. he is trying on drive but not really driving, to my mind, a really potent message of change. i know you have thoughts about this police are probably more nuances than mine. he is making some progress on that list. >> if you put it back up, i would stay two that are both keeping trump and his supporter...

Especially now. election day is actually not on november 8. it is actually happening right now. millions and millions of people, over 20 million people are voting early. what she is doing is trying to remind people, right? hey, this is the character of the other side. just to remind you, this is what was going. on this is why donald trump is unfit to be president. so thats the message that shes going on. there are some positive messages as well if you watch her town hall, which i know you do, jo...

You saw it in the off years of 10 and 14. you had a much higher turnout among disaffected angry voters upset at washington. trump seems to have really struck a chord with these voters and then you have on the other side, the clinton campaign is not an inspiring campaign. she doesnt have a good message for voters like that. i think obama was new and fresh and hopeful. the economy seems to be improving at a slow rate. theres no credit being given to washington or to the obama campaign necessarily....

Very different feel. all of a sudden the people remember, oh, yeah. i didnt like that about hillary clinton. and i think thats moved into the space. how much of that space it will occupy in the next few days is really going to matter for the trump campaign. that means how theyre able to capitalize on that. make that a much more integral part of the message, driving home the vote and getting the base excited. right now though. they seem to have a little more wind in their back than they had a wee...

This thing in the metro area. so a very different climate in the last 24 hours or so. youll see it in various parts of the country. and it will be interesting to see how the campaign galvanizes that considering the lack of organization if we will say in the traditional sense they seem to have on the ground. >> do you think this is mostly driving from the shock wave from the comey letter or do you think this is more of a case of natural tightening, trump exercising some degree of discipline, find...

Campaign to make sure that vote turns out. >> let me ask you this question hillary clinton and her strategy and what shes doing. one of the other things weve noticed in addition to this surrogate activity, we see her doing something she didnt want to do. going very hard negative against donald trump. talking about his problems with women. she had wanted, her campaign said, to close out this campaign on an optimistic, positive, beautifying message. now shes back to the disqualification message th...

Our way. thats a positive for the republicans. it gives them a sense of upbeat spirit. but also a bit of an illusion. it can make them think the polls are tightening more than they are. >> heres a really important thing that we dont discuss enough. we talk about early voting. we saw some polling last night. that suggests that hillary clinton is winning overwhelming when i the vote in florida. we cant know for sure. one of the things thats happening, even if all these things go trumps way, theres...