Beef Board News Today

/PRNewswire/ -- While dads work hard to make life easy, they can also be hard to shop for. Thats why the Beef. Its Whats For Dinner. brand, funded by the...

Driving demand for beef domestically and abroad is the work of the Beef Checkoff Program and its contractors. One Cattlemen's Beef Board contractor is the U.S. Meat Export Federation. Through a recent trip to South Korea and Japan, producer leaders from 10 states saw first hand how their checkoff dollar works across international markets. Listen below for more!

Anyone that invests knows the importance of ROI or Return on Investment. Using one dollar invested per head sold, the Beef Checkoff drives demand for beef – with a substantial ROI. In the third part of the conversation with Greg Hanes, Cattlemen’s Beef Board CEO, he shares how checkoff dollars expand the market and drive demand for beef.

Magic Valley news briefs

AMERICUS — Jacquelyne Leffler of Americus has been appointed to the Cattlemen’s Beef Promotion & Research Board, the CBB announced Wednesday.

After 33 years as a professor teaching animal science courses, specializing in beef cattle management and animal nutrition at Illinois State University, Paul Walker continues his role in the beef

Idaho Rancher Kim Brackett elected as NCBA Policy Division Chair

Today's kids are more vulnerable to climate change, and more planet-friendly – Big Meat is derailing that by influencing their teachers.

Beef Checkoff Dollars Building Demand for Beef

(WASHINGTON) – On December 1-2, 2023, the U.S. Cattlemen’s Association (USCA) hosted its 16th Annual Meeting at the Embassy Suites Hilton Downtown Fort Worth.  Attendees discussed needed improvements to transparency and true price discovery in...